The first of its kind
At the end of September 2020, the latest innovation of the Hilcona start-up The Green Mountain arrived on the market: the first bakeable all-vegetable meat loaf. It is based on canola oil and pea proteins, and is the second vegan novelty of the start-up after the Green Mountain Burger, which was both developed and produced in Switzerland.
It looks like meatloaf, tastes like meatloaf and yet does not contain a single gram of meat. With the new meatloaf alternative, The Green Mountain presents another plantbased innovation. Last year, the Hilcona start-up launched the meatless Green Mountain Burger – the first vegan burger to be developed and produced in Switzerland.
Fewer calories, more enjoyment
The meatloaf alternative is made from high-quality ingredients: canola oil provides a moist texture and pea proteins have a natural binding effect. With 139 kcal per 100 grams, it has fewer calories than conventional meatloaf. And that without compromising on enjoyment. Whether as a snack on the go, for the creation of new meatless dishes in the catering industry or for relaxed cooking sessions at home, this meatloaf alternative can be enjoyed hot or cold.