It is our corporate responsibility to secure the long-term success of the Bell Food Group. For us as one of the leading processors of meat, poultry, seafood, convenience products and fresh salads in Europe, this not only applies to the quality of our products. It is also the foundation for our business success and naturally also a prerequisite for the satisfaction of our customers. To be successful in the long term, we have to gain the acceptance of all social groups who have a stake in the Bell Food Group. This means that we have to responsibly design the entire value chain, from the processing of the raw materials, the growing of the plants, the conditions in which the animals are kept and our slaughter and production processes to the employment conditions of our staff. It includes the responsible use of resources, efficient and environmentally sensible logistics processes, and the way in which we interact with our environment and everybody who is interested in our work.
By actively accepting our corporate responsibility, we not only ensure acceptance of our activities, but can distinguish ourselves in the market and gain long-term competitive advantages. Minimum standards that apply for all products of the Bell Food Group are just as important as the creation of added value for the consumer.
The WWF in collaboration with the sustainability rating agency Inrate surveyed the ecological engagement of the 15 largest food processing companies in Switzerland and Liechtenstein in March 2017. The Bell Food Group clearly rated above-average in all categories and was graded «ambitious». As the Bell Food Group generates a relevant share of its business abroad and recently expanded its foreign activities, this result rates as a huge success.
Our corporate responsibility is based on our sustainability strategy, which supports all our actions. The sustainability strategy of the Bell Food Group was reviewed in the reporting year, and the new strategy entered into force in April 2017. For the first time, the revised sustainability strategy applies to all business divisions of the Bell Food Group. It covers all the relevant fields of action and topics as well as the organisational framework conditions for implementation and control. Our sustainability strategy uses three pillars to classify our responsibilities: “products and procurement”, “environment and resources”, and “employees and society”.
The Bell Food Group is adjusting its corporate structure to the growth experienced in the last few years and is strengthening its Group Executive Board. The meat and convenience specialist is also expanding its fresh convenience production capacity for the Ge...